Audience Questionnaire Results

1. Age?
Below 13 0%

13-18 15%

19-24 50%

25-35 30%

36+ 5%

Using this info I decided to have a target audience between the ages of 19-26 to gain the most audience possible.

2. Gender?
Male 60%
Female 40%

3. What music genre do you listen to the most too?

Alternative 22%
Blues 0%
Classical 0%
Dance/Electronic 3%
Grime 6%
Hip Hop/Rap 10%
Pop 4%
R&B 10%
Reggae 4%
Rock 34%
World 7%

This is good as my music video is indie/alternative rock

4. I am more likely to watch a music video because of the…
Music 30%
Artist 10%
Story 60%

My music video will have a interesting narrative/plot to get the most audience possible.

5. Where do you hear about new music videos?
Friends 40%
Advertisements 10%
Radio Stations 15%
TV 10%
Magazines 25%

I understood the importance of word of mouth and magazine adverts. Thus after my project is done I will mainly use these two methods to attract audience.

6. Where do you watch music videos?

TV 30%
Youtube 50%
Yahoo Videos 0%
Google Videos 0%

iTunes 5%

iPod 5%
Mobile 10%

If possible I will upload my video onto youtube to get the most target audience interest possible.

7) Which music station do you prefer?

Kiss 101 50%

Radio 1 40%
Virgin Radio 0%
Choice Fm 7%
Other 3% (heart fm)

Kiss 101 and BBC radio 1 have a lot of listeners.